Are we seeing a mini-boom in the UK electronics industry? According to Ian Deavin, MD at ID-Marketing, this could well be the case if the successes of their recent PR client programs can be taken as a guide. ID-Marketing clients provide components and equipment into all levels of the electronic equipment supply chain and have seen increasing levels of interest in the past year based on technical PR campaigns. Generally focused on internet media, blended with traditional printed tech-press these are created to reach engineers and buyers with solutions to their problems.
Like their clients, ID-M offer high quality proven solutions. Says Ian: “We have nearly 20 years experience growing out of the 80’s component boom and long-term relationships with clients who consistently outperform their industry sector. So it may be that we take an especially optimistic view but it is closely based on performance.”