Social Media activities have become a significant part of the marketing mix for Industrial companies and is now incorporated into our Online Marketing Program along with Blogs and Video.
Our approach to Social Media for industrial SMEs is derived from three years of research and development to ensure that we could understand what works in the industrial sector and in proving the package in partnership with long term PR clients.
This is a fully integrated program together with our traditional industrial PR.
The basic monthly package of managing messages, links shared (5 pw) to blog/articles/research etc, accept/decline/follow requests and targeted audience building can be enhanced as follows:
Enhanced activities – manage direct inbox messages across all platforms, accept/decline follow/friend requests, 5 links shared per wk (blog, articles, research etc), Targeted audience building – approx 10 – 15 per week via following/requesting friends/contacts and by engaging in conversation with potential clients. Reputation management on Twitter – tracking what’s being said about you and feeding back. Monthly report giving you a breakdown of our activity and a Social Media progress report.
Further information can be found at:
Free Downloads – Top Tips to Industrial Social Media
In association with Lesley Whiteman Social Media we also run Seminars for Industrial Marketers which cover the “what to do and how to do it” of both industrial PR and Social media so that companies can learn to do it for themselves.